First off is the Definitive Guide to Copywriting by Neil Patel and Joseph Putnam. This guide teaches you how to write useful and engaging content with the end goal of converting more readers to customers. There are ten chapters that span everything from writing good copy to combining good copy with good design. Very useful tool.
Second, is The Beginner Guide to Online Marketing. The authors claim: "Online marketing moves at the speed of light. To keep up, you need a strong foundation with the judgment to think critically, act independently, and be relentlessly creative. That’s why we wrote this guide — to empower you with the mental building blocks to stay ahead in an aggressive industry." This guide consists of 14 chapters of pure gold. Go read it.
Lastly is an article on Growth Hacking. Some very useful tips/trick on how to pull people in and engage/retain them.



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